The Day of Science

The Day of Science

The Day of Science is the largest science event in Flanders and Brussels that takes place on Sunday 23 November 2014. About 100 universities, colleges, companies, museums, science centers, planetariums, research institutes … participate. City or 8 will be part of the game too with a lecture and an interactive performance, in collaboration with Artesis … Continue reading

ID Color palette generator App

ID Color palette generator App

We are glad to announce the launching of our new product: The ID Color palette generator Android and iPhone App for your everyday color choices. The City of 8 color test measures personality and mood and generates an appropriate color palette that makes you feel good. Use the palettes when wondering what clothes to wear, … Continue reading

ID-sculptuur

ID-sculptuur

Kunstenaar Inez Michiels nodigt u uit om uw gemoedstoestand terug te vinden in een kleine sculptuur. “Ik heb mijn sculptuur voor mij staan, het is verbijsterend hoe goed de vorm bij mij past. Dit ben ik helemaal.” Zegt Maaike Buys, curator van het Kunstenfestival Liaison Publiek in Leuven. Ontdek ID-sculptuur Een wetenschappelijk-artistiek sculpturaal experiment waarbij … Continue reading

Healthcare visual communication

Healthcare visual communication

According to statistical research, there is in the appreciation of colours, a colour encoding operative that coincides with the functioning of the brain and the nervous system (Alpaerts, 1983). Da Pos &. Da Pos &. Green-Armytage (2007) think that people on biological grounds, subconsciously but according to certain rules, lay links between emotions and colours. … Continue reading

Colours of power and speed

Colours of power and speed

Running the marathon is not my specialty, but I admire those who sacrifice for such a heroic challenge. One of them is a friend of mine who run the Marathon De Paris on April 10 – 2011 (in 4 hours!). She asked me if colour could help her reaching the finish. Is there a colour … Continue reading

Survey “Free as a Bird”

Survey “Free as a Bird”

Besides the discussion on the free will ( if such exists, yes or no) the feeling of freedom, in the sense of being ‘free from any constraints’, is universal and as old as human history. Question is if this concept also can be portrayed universally. That is: with the same colours in all cultures. With … Continue reading

Gold winner Kleenex Feeling-campaign: excellent use of universal visual language.

Gold winner Kleenex Feeling-campaign: excellent use of universal visual language.

Introduction The Cannes Lions International Advertising Festival has announced the winners for the Outdoor category. Gold goes to the ‘Feelings’ campaign for KLEENEX (KIMBERLY CLARK Company) done by JWT, London advertising agency. It was released in June 2010. Business sector is Toiletries & pharmaceuticals. To my opinion and to that of many others, the Feelings … Continue reading

Dag van de Wetenschap

Dag van de Wetenschap

De Dag van de Wetenschap is het grootste wetenschapsevenement in Vlaanderen en Brussel dat doorgaat op zondag 23 november 2014. Een 100-tal universiteiten, hogescholen, bedrijven, musea, doe-centra, sterrenwachten, onderzoeksinstellingen … doen mee. Ook City of 8 hoort erbij met een Lezing en een interactieve performance, in samenwerking met AP Hogeschool. > Read in English 1. … Continue reading

Cursuspakket: Designsemantiek

Cursuspakket: Designsemantiek

Ook benieuwd naar de betekenis en de emotionele werking van kleur, vorm, textuur en materiaal? Tijdens uw ontwerpen en de realisaties van uw projecten wordt u gegarandeerd geconfronteerd met deze uitdagingen. Ontdek zelf het antwoord op volgende vragen tijdens de unieke 4-daagse opleiding Designsemantiek: – Welke emotionele boodschap zendt beeldtaal in architectuur, productontwikkeling en grafische … Continue reading

Training: Design Semantics

Training: Design Semantics

Curious about the meaning and emotional effect of color, shape, texture and material? While designing and creating your projects, you surely face these challenges. Discover the answers to these questions during the unique four-day training Design Semantics: – What message sends the emotional imagery in architecture, product and graphic communication? – How does visual design … Continue reading

Is language genetically coded?

Is language genetically coded?

Electronic scanners confirm the hypothesis: language is based on a hereditary capability, is genetically coded. In 1981 the subject was still taboo for De Morgen. Now, 32 years later, the Belgian daily pays the considerable attention that it deserves. (1) Title: “Premature babies recognize syllables.” Debusschere: “First evidence for sophisticated speech before birth. … It … Continue reading