Category: Brands

Design semantics becomes important

This prediction can be read in the Trend Report 2016 of Wijs. “The question is whether the meaning of symbols … More

advertising, branding, colour, design semantics, genetic semantics, imaging language, Logo, trends 2016

Schiphol new logo: the shape

In previous blog ‘Schiphol new logo: the colours’ I submitted the new logo of Schiphol Amsterdam (work of dBOD/Schiphol airport) … More

design semantics, genetic semantics, Logo, meaning of shape, Schiphol Airport, test

Schiphol new logo: the colours

The International Airport Schiphol in the Netherlands is one of the better airports in the world, which is my experience … More

audio-visual communication, blue, branding, color, dBOD, Logo, Schiphol Airport, shape, test, white

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