Anna Wierzbicka, a Polish linguist at the Australian National University, was awarded in 2010 with the International Dobrushin Prize for … More
Tag: genetic semantics
Design semantics becomes important
This prediction can be read in the Trend Report 2016 of Wijs. “The question is whether the meaning of symbols … More
Sound and color of femininity
Woman names contain strikingly often the aia-vowel combination like in Fatima or in Maria. One finds also woman names with … More
Is language genetically coded?
Electronic scanners confirm the hypothesis: language is based on a hereditary capability, is genetically coded. In 1981 the subject was … More
Universality in cross-cultural marketing communication
Advertisers, publicity agencies, brand and product identity designers, are increasingly faced with the challenges of a globalizing market. Marketing communication … More