The design semantic space is a handy tool to keep an overview of the psychological and emotional effects of colors and their synaesthetic relations with other visual languages and sensory stimuli.
Art matching test
The new collection pavilion, opened november 2019 in the Antwerp Middelheim museum, offers the space to focus extensively on one…
CITY OF 8 data
CITY OF 8 data – is a pioneering semantic design assistant that offers scientifically based insights into the meaning and emotional effects of design choices.
Color Test on AIC Lisboa interim meeting 2018
Inez Michiels of CITY OF 8 was present at the AIC Lisboa Interim Meeting, September 2018, with a poster presentation…
EMOTIE & ONTWERP opleidingsdagen
In maart 2018 werd de start gegeven van een nieuwe reeks opleidingen aan het HOWEST Industrial Design Center in Kortrijk.…
Design semantic pathways on COLOUR DAY 2018
Inez Michiels presents the semantic colour space as a design method to connect psychology, emotion and meaning to elements of visual language during the COLOUR DAY 2018 symposium, hosted by ENSAV La Cambre in Brussels, on 21th of March.
EMOTIE & ONTWERP
EMOTIE & ONTWERP is een serie van 7-dagen intensieve opleiding voor professionals in architectuur en industrieel ontwerp. De relatie tussen…
DESIGN ACCOUNTABILITY SHEET
CLIENT Royal Doctors Association of Antwerp – Belgium (www.karva.be) MISSION Design a visual for the conference on infectious diseases during…
Natural Semantic Metalanguage no genetic code of human mind
Anna Wierzbicka, a Polish linguist at the Australian National University, was awarded in 2010 with the International Dobrushin Prize for…
TAKE OUR FOOD & DRINKS SURVEY
CITY OF 8 is a non profit research association in the field of design semantics. We look into the meaning…
Design semantics becomes important
This prediction can be read in the Trend Report 2016 of Wijs. “The question is whether the meaning of symbols…
Sound and color of femininity
Woman names contain strikingly often the aia-vowel combination like in Fatima or in Maria. One finds also woman names with…
Is language genetically coded?
Electronic scanners confirm the hypothesis: language is based on a hereditary capability, is genetically coded. In 1981 the subject was…
Shape space
Is it possible to create a shape space similar to the colour space that grabs all shapes and forms a…
Healthcare visual communication
According to statistical research, there is in the appreciation of colours, a colour encoding operative that coincides with the functioning…
Colours of power and speed
Running the marathon is not my speciality, but I admire those who sacrifice for such a heroic challenge. One of…
Gold winner Kleenex Feeling-campaign: excellent use of universal visual language.
Introduction The Cannes Lions International Advertising Festival has announced the winners for the Outdoor category. Gold goes to the ‘Feelings’…
Universality in cross-cultural marketing communication
Advertisers, publicity agencies, brand and product identity designers, are increasingly faced with the challenges of a globalizing market. Marketing communication…
Schiphol new logo: the shape
In previous blog ‘Schiphol new logo: the colours’ I submitted the new logo of Schiphol Amsterdam (work of dBOD/Schiphol airport)…
Schiphol new logo: the colours
The International Airport Schiphol in the Netherlands is one of the better airports in the world, which is my experience…
